How to Start an NBA Sportsbook

With the 2020-21 NBA season about to kick off at the end of December, the time is now to start your own NBA sportsbook. Sports betting is a multi-billion dollar industry that Ace Per Head can help you take advantage of.

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Getting started with your own NBA sportsbook is not as difficult as you might think. You will, however, need the assistance of an industry leader like Ace Per Head to help you run your business.

Getting Started

With today’s modern technology, you can effectively run your own sportsbook with the help of a pay per head provider. What you need to do is build a player list – which you may already have – to get started.

You don’t need to set lines and odds for all the games available. Your pay per head provider takes care of all that. In fact, your PPH software will run most of the business behind the scenes while you work to build your player sheet.

In return for a per head fee, you get the services provided by your pay per head provider.

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PPH Software

When you partner with a pay per head company, most of the day-to-day administrative tasks that old- school bookies had to perform are no longer your responsibility. Your PPH software will have a huge betting board that all of your players will have access to via their mobile devices.

Your pay per head company will set you up with a website where players can go and check lines, place bets, and deposit money into their accounts. You don’t have to deal with any of that.

Your PPH is also available 24 hours a day, seven days a week. All your players need is an internet connection to log into their accounts and place bets. Your pay per head company will also provide you and your players with around-the-clock support.

Any problems that arise are handled by customer support that comes with your PPH package. When one of your bettors has an issue, he simply calls in and gets it taken care of. You don’t have to deal with late night phone calls or texts asking about payments or wagers.

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Money to Start

Before you set out on your own and partner with a pay per head company, make sure you have enough money on hand to cover any losses. You can’t simply rely on what you bring in to pay for any huge wins by your bettors.

Make sure you have enough on hand to pay out on your bettors’ early winnings. What you don’t want to do is establish a pattern of not paying your bettors promptly. That will kill your reputation.

Marketing

The other big thing that you must do is market your business. You can’t just start a sportsbook and wait for the money to pour in. It’s like a billboard in a desert. It’s there, but no one sees it.

Use your social media to set up marketing campaigns. Work on building an email list and set up email marketing campaigns to drive traffic to your website. There are a number of different ways to market your sportsbook. Just make sure you do it to help grow your business.

Sign-up to Ace Per Head today to get started on your own NBA sportsbook.