Motor racing is not one of the bigger betting sports on a global basis. However, there is still some genuine interest in betting on NASCAR among US racing fans.
While the extended Cup Series racing schedule runs from mid-February through mid-November, this is one betting sport that knows how to get things started with a bang!
Even if your bookie business has yet to take in a dime of revenue betting on NASCAR in past years, establishing some interest in a 36-race season is worth some extra time and effort especially when it kicks things off with the most popular race. Ace Per Head is the perfect pay per head service to do that.
The Great American Race
Known as The Great American Race, the first main event on the Cup Series schedule is the Daytona 500.
Even casual race fans will take an interest in this iconic race. This is NASCAR’s biggest event of the season and a great way to get your sports betting customers interested in NASCAR racing in general.
The real trick to making the most out of a race as big as the Daytona 500 is to work with Ace Per Head to build out your NASCAR betting board.
As a top-rated online bookie services provider, this pay per head site prides themselves for offering fast and easy access to one of the extensive offerings of sports betting options.
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Many of the top online sportsbooks normally only offer betting odds to win each week’s NASCAR Cup Series event. This means that die hard NASCAR bettors are actively looking for new and exciting ways to bet on each week’s race.
Use NASCAR to Increase Revenue and Attract New Customers
Working directly with Ace, you now have the option to expand your weekly NASCAR board to a wide array of betting options.
Along with odds for winning a race outright, you can offer action on a Top 3 finish. There are also prop bet options for the series’ biggest names. One of the most sought after ways to bet on NASCAR’s Cup Series are posted betting odds for head-to-head matchups between drivers.
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Instead of trying to pick out the actual winner of the race, your betting customers can expand their play with these types of head-to-head bets.Related: 2020 Speedweek On-Track Schedule
Ace can provide the betting odds you need to build NASCAR into its own profit center. Covering nine months of the 12-month sports betting calendar, these are the type of money making opportunities to support weekly cash flow and bottom-line profits.
Even a small amount of weekly revenue on NASCAR will add up over the course of the year. You can even use this sport as a marketing tool to attract some new sports bettors to your overall bookie services.
Marketing NASCAR With Ace Per Head
Another way that Ace Per Head can make it worth your time pushing NASCAR is through online marketing.
It is easy to get the word out with your existing sports betting customers through multiple in-house communication methods. Promoting NASCAR through your customized online sports betting website can help you reach prospective racing bettors through targeted social media marketing efforts.
Ace will provide the custom website as part of the weekly per head fees you are already paying for each active betting customer. Having the right professional online presence in place, featuring betting options for NASCAR is just one more way to position yourself as a full-service bookmaker.
